"...ponders whether or not Amazon's Kindle will be the next big thing -- or not." Make the redundancy stop!! (pet peeve)
The problem with the push for ebooks is that it's a push. There's just not a huge demand for it.
If they wanted to sell a lot of Kindles and make it a successful business, they'd use it to take on textbooks. That is the one area where people are already spending obscene amounts of money for books that are too heavy to carry with them.
If they could convince the textbook publishers to provide a $30 digital version beside the $80 hardcover edition (that most pay $60 for used), the student adoption would skyrocket. But the textbook industry is addicted to the inefficiencies of their current ecosystem, so it'd be a hard conversion to sell to them.
And even then, the Kidle wouldn't be the ideal display option until it can support full color.
no subject
Date: 2007-12-16 04:32 am (UTC)Make the redundancy stop!! (pet peeve)
The problem with the push for ebooks is that it's a push. There's just not a huge demand for it.
If they wanted to sell a lot of Kindles and make it a successful business, they'd use it to take on textbooks. That is the one area where people are already spending obscene amounts of money for books that are too heavy to carry with them.
If they could convince the textbook publishers to provide a $30 digital version beside the $80 hardcover edition (that most pay $60 for used), the student adoption would skyrocket. But the textbook industry is addicted to the inefficiencies of their current ecosystem, so it'd be a hard conversion to sell to them.
And even then, the Kidle wouldn't be the ideal display option until it can support full color.